Wolverhampton, UK: Fresh meat wholesaler and distributor Blakemore Fresh Foods has started rebranding to Blakemore Meats with a new livery on its trucks. So far just one of the vehicles has the new livery but six more are to follow. Drivers will also have a new branded uniform.
Blakemore says the rebranding “reflects the company’s ongoing commitment to focusing exclusively on providing the highest quality meat products to its valued customers”.
Andrew Wensley, commercial director for Blakemore Meats, said: “Rebranding to Blakemore Meats is a significant milestone in our journey. This change allows us to better connect with both our existing customers and prospective ones by giving us the focus to do what we do best – providing high-quality meat products tailored to meet our customers’ needs.”
