London, UK: Asda has partnered with autonomous vehicle technology company Wayve to trial home delivery using self-drive vehicles. Selected customers of the Park Royal superstore in London will be the first to have grocery orders delivered by self-driving vehicles.
The year-long trial will give the supermarket the ability to autonomously deliver groceries to a catchment area of over 170,000 residents across 72,000 households in London. The Wayve self-driving vehicles will join Asda’s existing online delivery operation at the Park Royal superstore in West London and have the capability to drive themselves to customers’ homes.
During the 12-month trial, Asda staff and a supervising Wayve safety driver will be in the vehicle when making deliveries. Asda staff will load and unload the groceries at the customer’s home, but they will be transported from store to the door in a self-driving vehicle. This is the first trial in the UK that can launch directly into commercial operations, without diverging from the operation of the store’s online delivery processes. This trial enables seamless integration of Wayve’s automated driving technology into Asda’s daily operations. Wayve says.
The launch follows a two-year partnership between Asda and Wayve to gain the knowledge required to bring the benefits of the technology to users. Simon Gregg, vice president, e-commerce, Asda, said: “Asda has long understood the value of bringing tech innovation to the online grocery sector and we are always looking at new and innovative partnerships to improve delivery options for customers. We believe autonomous technology is an exciting opportunity to shape the future of delivery, not only at our Park Royal store but throughout our nationwide operation.
“Through our partnership with Wayve, we are trialling this technology to understand how it can assist our busy store operations, whilst also adding a unique, reliable and efficient option for Asda customers to have a whole range of products delivered to their doors.”
Alex Kendall, chief executive, Wayve, said: “We’re excited to partner with Asda on the largest urban autonomous grocery delivery trial in Europe. The trial is a demonstration of how autonomy can meet fleet owner needs. We started developing our AV technology over five years ago: it’s incredible to see it delivering real value today as part of Asda’s daily operations.
“We value our work with Asda to build the foundations of future autonomous grocery delivery. Trials like this one accelerate our road to deployment. They provide the learnings required to bring the benefits of AV technology to customers sooner while ensuring that businesses, like Asda, are prepared to deploy AVs at scale.”
This autonomous grocery delivery trial is the latest development in Asda and Wayve’s partnership which began in 2021. While the Park Royal store is the first to benefit from this technology, Wayve will be able to offer autonomous delivery in further Asda locations should the trial be extended to other areas.
