Logistics powers the West Midlands economy, driving innovation, sustainability, and thousands of careers. Now, through the “Next Drop” campaign by Generation Logistics, with whom we partner, and the West Midlands Logistics and Distribution Cluster, we have a unique chance to inspire young people and showcase the sector’s future.
We need your stories.
Authentic case studies make a real impact. Previous campaigns generated billions of impressions and transformed perceptions. This time, Generation Logistics is focusing on the West Midlands and your voice matters more than ever.
We’re asking for short people or company case studies that spotlight:
- Digital transformation and innovation
- Net zero and sustainability
- Career progression, opportunity and social mobility
- Diverse career routes into the sector
- The real people behind logistics in the West Midlands
Your stories will feature in social media and PR content aimed at 13-24-year-olds, helping them see logistics as a dynamic, future-facing sector.
What we need from you:
A short conversation – Generation Logistics will handle writing, filming, and editing. Contact Bethany Windsor at bwindsor@logistics.org.uk if you would like to participate – the campaign runs late January to February, so act quickly!
Help us show why logistics matters, now more than ever.
